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The reason that so many people want to take up healthcare as a profession is because they want to be able to help people. However, as technology improves and competition gets more fierce, it can be difficult to run a successful healthcare practice by offering excellent care alone.
The most successful practices are succeeding because they are offering something to their patients that other practices simply aren’t, whether that’s a higher level of trust, greater customer service or pioneering technology. If you want to make sure that your practice is the very best that it can be, there are some technologies it’s worth investigating.
Rating Sites
A simple way to improve the performance of your practice without spending too much, is to embrace ratings sites. They certainly aren’t perfect. It’s completely understandable that some healthcare professionals don’t like to use them. However, your patients are likely to use them whether you like them or not because it’s a way for them to see which healthcare providers they can trust.
You can get a lot of value from these sites. Encourage your patients to rate you by providing links on your website, or a tablet with the site loaded up within the surgery. If you receive positive feedback, be sure to respond and thank them. If you receive less positive feedback, be sure to acknowledge it. Take their criticism on board, and do something about it! Be sure to keep them updated as you do.
These small steps show your patients that you really do care about what they think, and that they can trust you.
Translation
Around 20% of the US population do not speak English as their first language, and it’s well worth catering for this by providing translations of your website.
Providing translations will mean that people who speak English as a second language are much more likely to use your services because they can fully understand what it is you are offering. It also means they will be able to do things like locate your office without needing to call in for directions, which is a big time and cost saver.
Providing translations of things like after care instructions also means that your patient outcomes are likely to be better, and that those patients are likely to feel confident in using you again in the future.
CRM Systems
A CRM (Customer Relationship Management) system can be a powerful tool. By storing all of your patient data in one central location, it makes things like providing self service options on your website a whole lot easier.
It also means that your customer data is much more likely to be safe. CRM providers build their businesses around keeping their product up to date with the latest technology advances and security threats, so you can be assured that they are doing everything they can to minimize risks for you.
Plus CRM systems are a great opportunity to automate processes that are being carried out manually, freeing up your staff to work on higher value tasks.
Heart Failure Diagnostics
As well as being able to provide a great customer experience, it’s important to provide a great medical one!
If you are able to offer a specialized treatment that isn’t offered by other healthcare providers in your sector, it can set you ahead and mark you out as an innovator.
In the United States, someone has a heart attack every 40 seconds. It’s an issue that is pressing and urgent for patients with cardiovascular disease, and their families. Therefore, investing in specialist technology that can help to prevent heart failure could be a great way to get to you ahead.
Boston Scientific have recently released their HeartLogic solution for monitoring heart conditions and diagnosing heart failure. It uses multiple sensors to alert patients weeks ahead of time if they are at risk of heart failure, so that they can do something about it before it’s too late.
Not only is technology like this a triumph because it’s saving lives, by using it you are also assuaging some of the fears of your patients. They will feel more confident and secure, and they will attribute this feeling to you as their healthcare provider, which can only be great for your business.
Defibrillator
Defibrillator technology has come a long way over the past few years. They are now being created in such a way that they can guide non-medically trained people through the process of using them, so that they can keep someone suffering with cardiac arrest alive until medical help is on hand.
Knowing that accessible defibrillators are available helps people to feel more secure that if there were to be a medical emergency, they would be able to do something about it.
Ensuring that you have a defibrillator available within your practice, and that your non-medical staff are trained to use it, means that you are at less risk of losing patients who unexpectedly go into cardiac arrest. Not only is this great news for the patient, it also makes your medical practice look better and again helps your patients to feel safe. You can buy defibrillators and other medical necessities at medical-supermarket.com.
Personalized Tremor Therapy
Technology that improves quality of life for patients suffering with long term conditions can make a huge difference.
For example, patients with MS, Parkinson’s disease or a traumatic brain injury may find themselves dealing with tremors. Tremors can have a huge impact on quality of life. A person may find themselves unable to hold objects steady as a result of a tremor, unable to write properly, or they may even find themselves unable to walk properly.
New technology has been developed which can detect when a tremor is occurring, and send gentle stimulus to the area of the brain responsible in response. This can help to calm the tremor, so that the patient can continue with their day to day life.
We are living in an age of huge technological advancement, particularly in the medical field. If you want your healthcare practice to get ahead it’s certainly worth keeping abreast of these developments, and focusing on offering your patients the best in new and emerging technology.
